Restronomics
Subscribe
Back to Toolbox
MarketingFeatured

Popmenu

by Popmenu

About

Restaurant marketing and technology platform. Interactive menus, website builder, online ordering, and AI-powered marketing.

Best for

Restaurants wanting a website, interactive menu and online ordering paired with automated email and SMS marketing.

Key features
  • Interactive digital menu
  • Website builder
  • Online ordering
  • AI marketing
  • Review management
  • Email/SMS campaigns

In the news

Harlem Shake Signs 75-Unit Master Franchise Agreement in India
Growth
QSR MagazineFor Multi-Unit

Harlem Shake Signs 75-Unit Master Franchise Agreement in India

Why it matters ·If you’re eyeing India’s fast-casual market, this deal signals that international brands are betting on franchise growth there—so expect more competition for locations and talent. Watch how Harlem Shake’s unit economics stack up against local players before deciding if their model fits your expansion plans.

Tropical Smoothie Café signs 40-unit franchise deal with Aurify Kingstar
Growth
Nation's Restaurant NewsFor Multi-Unit

Tropical Smoothie Café signs 40-unit franchise deal with Aurify Kingstar

Why it matters ·If you’re a franchisee looking for a new brand to add, this deal signals Aurify Kingstar is betting on Tropical Smoothie Café as a growth play—so expect more aggressive recruitment. For you, it’s a reminder to weigh whether a brand’s expansion plans align with your local market demand before signing on.

Taco Bell adds another gamification element to its Rewards program
Growth
Nation's Restaurant NewsFor QSR

Taco Bell adds another gamification element to its Rewards program

Taco Bell introduces a new gamification feature and adds Crunchadilla to its $2 Luxe Value Menu.

Events to watch

Trade Show
in 2 days

IFS International Franchise Show (Seoul)

Prospective franchisees and F&B brand owners who want to compare Korean franchise concepts and back-of-house suppliers.

  • 22–24 Oct 2026
  • Seoul, South Korea
FranchisingQSR+1
View details
Trade Show
in 2 days

Food Japan 2026

Japanese ingredient sourcing for Asian restaurants.

  • 22–24 Oct 2026
  • Singapore, Singapore
Food & BeverageSupply Chain
View details
Browse the full Toolbox