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How AI Is Rewiring The Consumer Growth Stack Across India’s B2C Economy
John Wanamaker, one of the biggest retailers of the 1900s, once said, “Half the money I spend on advertising is wasted. The trouble is, I don’t know which half.” And marketers held this as an absolute for a hundred years. But the truth is, it wasn’t just a marketing problem.
Restronomics take
Worth a read for people-focused operators. Published by Inc42 — context above is the source's own framing.
From the article
John Wanamaker, one of the biggest retailers of the 1900s, once said, “Half the money I spend on advertising is wasted. The trouble is, I don’t know which half.” And marketers held this as an absolute for a hundred years. But the truth is, it wasn’t just a marketing problem.
Read the full article at Inc42
This article lives at Inc42. We linked it because we found it valuable for F&B operators.
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Curated industry coverage by the Restronomics editorial team. Each article is selected from approved F&B publications and includes a Restronomics editor take.
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