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BJ’s Taps Former LongHorn Exec Monika Saxena as Brand President

BJ’s Restaurants announced that Monika Saxena has been appointed brand president, effective June 3, 2026. Saxena brings over two decades of brand-building expertise spanning marketing, culinary and beverage development and consumer insights.

2 min read
BJ’s Taps Former LongHorn Exec Monika Saxena as Brand President
Restronomics take

If you’re running a casual-dining chain, take note of leadership shifts—this hire signals BJ’s may be doubling down on brand consistency and guest experience, areas where operational execution often makes or breaks success. Her background in culinary and beverage suggests menu and service tweaks could be ahead, so watch for shifts in how BJ’s differentiates itself.

From the article
BJ’s Restaurants announced that Monika Saxena has been appointed brand president, effective June 3, 2026. Saxena brings over two decades of brand-building expertise spanning marketing, culinary and beverage development and consumer insights.
Read the full article at FSR Magazine

This article lives at FSR Magazine. We linked it because we found it valuable for F&B operators.

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