Inside Nykaa’s Inventory Model: How The Beauty Giant Earns Its Margin
Nykaa was once called the “Amazon of beauty”. And it wasn’t an unfair comparison to some degree. Like Amazon, Nykaa built its business on a wide assortment, partnerships with leading brands and the convenience of buying it all in one place.
Worth a read for markets-focused operators. Published by Inc42 — context above is the source's own framing.
Nykaa was once called the “Amazon of beauty”. And it wasn’t an unfair comparison to some degree. Like Amazon, Nykaa built its business on a wide assortment, partnerships with leading brands and the convenience of buying it all in one place.
This article lives at Inc42. We linked it because we found it valuable for F&B operators.
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Curated industry coverage by the Restronomics editorial team. Each article is selected from approved F&B publications and includes a Restronomics editor take.
Omnichannel medical apparel brand Knya saw its profit after tax (PAT) more than triple to ₹10 Cr in the fiscal year 2025-26 (FY26) from ₹3 Cr a fiscal earlier. This profit surge came on the back of the startup expanding its omnichannel presence.
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